Can Truck Dealers Provide Your New Family Vehicle?

March 15th, 2019 by

GMC Sierra AT4 Front View Driving on Road

More and more these days, drivers in the United States are looking at pickup trucks for reasons beyond their traditional use. Sure, they are still unmatched for their utility when it comes to hauling and towing. Whether it be for work or play, nothing quite matches the pickup truck when it comes to getting your gear where it needs to go. However, in recent years, pickup truck dealers are starting to notice a new trend.

While the sedan and SUV are still more popular, the pickup truck is becoming more common as a family and everyday commuter vehicle. There are many reasons for this rising trend, as well. Among those reasons are improved ride quality, safety measures and family friendly infotainment systems. If you are one of the many people in this growing demographic, read on to discover why a new Chevy or GMC truck might be your perfect new family vehicle. When you are done, come on down to Frank Kent Country in Corsicana and check out some of these amazingly versatile vehicles for yourself.

A More Comfortable Ride

Modern engineering across all vehicles, but especially pickup trucks, has led to a much more efficient and comfortable ride. The days of pickup trucks giving way to comfort in the name of utility are now over. Stronger support systems in the chassis and suspension have made pickup trucks much more of a smooth ride, even when on off-road terrain. And this type of engineering has also extended to the interior of modern pickup trucks.

As few as ten years ago, the overwhelmingly most popular configuration for pickup trucks was a regular cab and an 8-ft’ bed. Now, pickup truck drivers are opting more for extended cabs and shorter beds. The improved head and leg room on the interior has lent itself towards pickup trucks being more popular as passenger vehicles. Additionally, the back seat of pickup trucks, which was itself a rarity in the 1990s, is now nearly as roomy as the front seat. These seats are family friendly in that they not only offer plenty of room for kids and adults, they are also very easy to fit a car seat into.


One of the key features that pickup trucks offer that sedans and crossovers do not (and only some of the larger SUVs will) is a high vantage point. Pickup trucks, when unaltered, naturally sit higher on the road. This allows the driver to be able to see the traffic around them better and also provides additional safety in the event of an accident. For instance, in a “t-bone” collision, the chances of the front end of another vehicle hitting high enough on a pickup truck are significantly lower than if you were driving a sedan, coupe or crossover. This is an inherent safety measure that is invaluable to a family-friendly vehicle.

It is not, however, the only safety feature offered in modern pickup trucks. The list of available safety features in all vehicles has skyrocketed since the turn of the century. While pickup trucks were notably slower in adopting many of them, due to the traditional role of the pickup truck as a utility vehicle, the market has quickly caught up in the past few years.

Some of the many available safety features you’ll see on pickups at truck dealers today are Automatic Emergency Braking, Lane Departure Warning and Forward Collision Warning. All of these are proven to keep drivers safe on the road, from their own driving and from drivers around them. The 2019 Chevy Silverado 1500, for example, has all of these available features, and many more.

Since the nature of children is to eventually grow up and begin driving themselves, you might eventually hand down the keys to your pickup truck to an inexperienced teen driver. Because of this, automakers have recently devised what is known as Teen Driver Technology. This technology will monitor and even limit speeds, control the radio volume so that your teen concentrates on the road, activates all possible safety features, and even sends a digital report to the parents, detailing the teen’s driving habits. So, even when your teen is in the pickup truck alone, you can rest assured that he or she is not completely on their own. This feature comes standard on nearly every Chevrolet and GMC vehicle model, including the 2019 Chevy Silverado 1500 and HD models and the 2019 GMC Sierra 1500.

This report card of sorts can be emailed to the parent, but can also be accessed through the pickup truck’s dashboard touchscreen. But, the teen driver report is by no means the only thing that can be accessed this way. Modern technology has integrated entertainment into vehicles in a way most would have considered science fiction in the 1990s and before. In those days, in-car entertainment consisted of a walkman and a clean window. In 2019, you have access to all kinds of media, information and navigation, all through one or more touchscreen displays.


When the smartphone changed the way we utilize entertainment, it was only a matter of time before the automotive industry followed suit. Through the use of services such as Bluetooth, Android Auto and Apple CarPlay, we can have instant access to what we use our smartphones for via our vehicles, within reason. If you use iTunes or Spotify, you can integrate your smartphone to be able to play your own music playlists or favorite podcasts. These can be useful for anything from a long road trip to a daily commute. Of course, if you wish, digital AM/FM radio and satellite radio are also available.

Many vehicles, including pickup trucks, are also equipped with rear screens that can show DVDs and Blu-Rays to those in the back seat. These additional features can be life savers with small children. They were first added to vehicles in the late 1990s, not long after the invention of the DVD itself. Now, parents all over the world swear by their efficiency in entertaining young ones for hours on end.

Many cars, trucks and SUVs also come with USB ports that you can link to the infotainment system. This adds a whole new dimension to in-car entertainment, as your video library can now by exponentially larger than the number of DVDs or Blu-Rays you can lug along with you.

These same infotainment systems can also aid the driver in getting from point A to point B, which is useful on road trips where you may not be familiar with the roads and where you are going. The navigation systems can even be voice activated, to keep your eyes on the road at all times.

Not that many years ago, pickup trucks did not have these types of features. They were still viewed as work trucks or vehicles that did not demand many passengers. However, recent buyer trends have shown that pickup trucks are becoming more family oriented, and even that more women are buying pickup trucks than ever before, and by a long shot. More than four times as many women are purchasing trucks now as opposed to ten years ago.

No need to find truck dealers, check out Frank Kent!

If you think that your family may benefit from having a pickup truck like the 2019 Chevy Silverado 1500 as your next everyday vehicle, come on down to Frank Kent Country and see one in person. We can walk you through all of the standard and available features, ranging from safety to entertainment to navigation. You can see the spacious size of an extended cab and feel the smooth ride on a test drive. If you’re looking for truck dealers then we will see you soon!

Posted in Truck Dealers